Having built up a strong reputation on the Sheffield photography circuit individually, the lovely couple Scott Hukins and Meghan Lilleyman formed Fox Moon Photography - a joint venture focussing in ambient wedding, event and corporate photography. They approached us to help create their ideal brand, influenced by the beautiful nature and outdoors of the greenest city in the UK.
Our branding approach began by gathering lots of influential imagery from our local surroundings - it was quite the beautiful process, looking outside in our back yard that is beautiful Sheffield and the peaks, taking in all the nature and wildlife that has this sweet ambience to it all.
Scott and Meghan are so inspired by their outdoor living - they were inspired by these exact moments that we were collecting which allowed us to fully understand what direction we need drive the brand towards. These environments also complimented Scott and Meghan’s personality - friendly, calm, positive and honest. We wanted to inject this into the brand - the styling, voice and tone of how their business was presented to all.
One of the stand out branded pieces was the bespoke gift box that they produced for their clients. Together, we created a complimentary branded wooden box that had all the essence of the outdoors, whilst containing a custom made wooden USB drive and photo pack. This was the final piece of what their client’s received when working with Fox Moon - a perfect way to sign off working together.
Alongside the branding of Fox Moon Photography, we were set with the task of producing the pertinent marketing material for them to target their audience and generate business leads.
Scott and Meghan were keen to use both physical self-promotion and the use of a website to market their business. We created both solutions in a consistant branded manner, in order to make their business and brand be present in a busy market at all times.
You can see Fox Moon's website over at www.foxmoonphotography.com